Friday, June 19, 2020

For Immediate Release
Contact: Jessica LaBerge
Managing Director, Integrated Sales & Marketing Team
June 19, 2020

Business Operations adapt to global pandemic, The Blue Cell evolves consequence management training to Virtual options.

Denver— June 19, 2020 During this worldwide pandemic, leaders have been forced to redefine the workspace and how their staff operate day to day.  COVID-19 has also highlighted the need for business continuity planning, long range consequence management and virtual training options.

The Blue Cell is a by design training, exercise, consulting, and deployment services company focusing on emergency and crisis management in the public and private sectors.  The Blue Cell had begun adapting training to virtual delivery options back in 2019, however with the spread of COVID-19 the launch of the virtual system became a priority in early 2020.

This week The Blue Cell is celebrating the success of its of a virtual delivery of FEMA’s G-191 or Emergency Operations Center (EOC)/Incident Command System (ICS) Interface. This is one of the first virtual deliveries of a FEMA “G” series, and it was a State sponsored class.
“The format for the class was smooth and worked better than expected” several students commented and another said “This class was awesome”.

Along with the G-191 virtual training, The Blue Cell is expanding its traditional field or live training options.  Several additional virtual training classes are scheduled for July, August, and September; student registration is now open for:
  • ·         July 9th Virtual G557 –Rapid Needs Assessment
  • ·         Aug. 10-11th Virtual G205 – Recovery for Local Government
  • ·         Aug. 12-14th Virtual G393 – Mitigation for Emergency Managers
  • ·         September 9thVirtual G191 – EOC/ICS Interface

The Blue Cell also received a 2-year contract renewal in Wyoming for training and exercise good through 2022.

The Blue Cell is available for customized training, virtual and live delivery of exercises and for any jurisdiction looking to capture ‘lessons learned’ or ‘best practices’ from the ongoing COVID response.  Find us at or at 800-866-0840

Monday, March 30, 2020

The Blue Cell, LLC Activates Training Center in response to Covid-19 and a new addition to Ownership Team

For Release 0900
March 30, 2020

Denver— March 30, 2020 This week, The Blue Cell, LLC has been busy, and yes, the Covid-19 Pandemic is amongst some of what keeps us on our toes!  Our Integrated Training Center activated this week in response to the Covid-19 pandemic to assist our partners in Arapahoe County, CO. Our team is virtually assisting in planning and ongoing operations as we practice social distancing and safety measures. 

Our very own Michael Brown, an Owner / Member Partner of The Blue Cell, LLC has been busy as well.  Michael, as a former Under Secretary of Homeland Security and FEMA Director, has intimate knowledge and firsthand experience with the federal response to disasters.  This level of experience has landed Mr. Brown several National media appearances in the last two weeks, with more to come.  We are posting all of these interviews on The Blue Cell External Media page.  

As our nation and the world responds to the Covid-19 pandemic, we know that professionals are still needing assistance to their operations and with multi-agency coordination.  The Blue Cell has spent years building and delivering personalized training to our customers.  We want you to know that we are still here for you, and we are able to provide the same responsive field and technical assistance services.  Additional new virtual training options also can be found at

New Addition to Ownership Team

In addition to pandemic response, The Blue Cell also announces a new addition to the ownership team.  We are welcoming David Cain as new owner / member partner to The Blue Cell, LLC.  David brings over 34 years of experience as Deputy Fire Chief for the City of Boulder Fire Department.  His experience in, collaboration and special projects is welcomed by The Blue Cell team.  
“We’re really proud to see our team growing and new products and virtual services we are now able to provide,” said Todd Manns, Owner / Managing Partner of The Blue Cell, LLC.

Founded in 2009, The Blue Cell, LLC, LLC is a leader in emergency management and business resiliency consulting, training and exercise. The company offers a wide range of products and services designed to better prepare our local agencies, businesses and communities in times of disaster.


For more information, press only:

Jessica LaBerge, Managing Director
800-844-0840 x 3

For more information on a new addition to Ownership Team:

Todd Manns, Owner
800-844-0840 x 1

Wednesday, October 30, 2019

The Killing of Al-Baghdadi

Watching President Trump’s announcement of the killing of Al-Baghdadi – and the capture of a huge cache of intelligence – it seemed to me that his words were precisely what was needed at a time like this.  And watching the Twitterverse and talking heads pontificate about his language and wording, I am even more convinced that his blunt, derisive tone, is not only what those who voted for him expect, but eighteen years into the global war on terror, that that blunt, derisive tone is what the world needed to hear.

You could almost hear a collective boasting of pride by Americans that we’re still able to hunt down and kill those murdering, raping, torturing terrorists, even if it takes years to do so. 

But that collective pride was pushed back by the talking heads who to this day continue to argue that killing terrorists only serves to “galvanize” ISIS and other terror organizations in their will to destroy the United States. 

Despite the comments from Michael Morrell and any number of so-called smart people on television, I have never seen (even during my tenure as the Under Secretary of Homeland Security, when I received regular CIA briefings) proof that our war on terror or the killing of Osama bin Laden or Al-Baghdadi, has resulted in any less anti-American activity by American-hating Islamic terrorists. 

President Trump’s insistence on colorful language to depict Al-Baghdadi as a coward cowering in a dead-end tunnel, dying a horrible death (and killing children as he detonated his own suicide vest) is language chosen by his National Security advisors for a very specific reason.  His language rejects the false and failed diplomacy of appeasement.  It also reminds Americans who may be considering joining ISIS or other terrorist organizations that doing so is not a brave move, but one which very well might result in them dying a horrific, cowardly death at the hands of the United States military. 

POTUS’ language tells those wannabe terrorists that you’re signing up to die horribly in a dark tunnel. 

But back to the appeasers, especially former Director of National Intelligence James Clapper.  In a media appearance this week he said the killing of Al-Baghdadi would only serve to “galvanize” ISIS members.  Let’s think about that logic.

Is James Clapper saying that in order to defeat ISIS we must first capitulate to ISIS?  Is James Clapper saying that in World War II the storming of the beaches at Normandy only served to galvanize Hitler’s army?  Is James Clapper claiming that President Nixon’s decision to bomb Hanoi, only served to galvanize the Viet Cong and North Vietnamese army?  If I recall correctly Normandy was the beginning of the end of World War II on the Western Front.  The bombing of Hanoi brought the North Vietnamese to the table in the Paris Peace Talks. 

Enemies respond to strength and resolve, not olive branches and weakness.

President Trump rejected the diplomacy of appeasement, opting instead for the blunt, direct language that represents the strength and determination of a first world superpower that will not be pushed around.

Michael Brown served as the Under Secretary of Homeland Security and Director of the Federal Emergency Management Agency under President George W. Bush.  You can follow him on Twitter @michaelbrownusa.

Thursday, September 5, 2019


Main Office
​19062 East Drive, Aurora, Colorado 80015

BCR Studio  / Interactive Training Center
6205 South Main Suite D-290 Aurora, Colorado 80016

Managing Director, Blue Cell Field Ops- Rapid City, SD

East Coast Support Location- Washington, D.C.

West Coast Support Location-Bend, Oregon

Call Us At 1-800-866-0840

The Blue Cell, LLC is proudly 90 % Veteran Owned  

Wednesday, January 24, 2018

The Blue Cell Intel Summary Vol. 5 Issue 1

It began as a simple enough notion. To take a massive archive of previously constructed exercises and electronic files numbering in the thousands and pages numbering in the millions and turn it into something that could be shared, adapted, easily understood and put to good use. The oldest of these files dates back to the early 1990’s. Before there were MEP’s, a Department of Homeland Security, before 911, before WACO and before the Oklahoma City bombing…. True and pure, old school exercise design, and most importantly great data.
Fast forward to the end product today.

TTX Vault is a first of its kind location to purchase both individual and packaged exercises. With our single exercises you receive a plausible and field tested base scenario, in a format that allows you to make it fit your location.
And of course, today there is a litany of Homeland Security Exercise and Evaluation Program (HSEEP) suggested paperwork. It varies from one exercise type to the next. If it is recommended, it is included in the scenario folder.

A truly contemporary touch is the additional complete template sets that are provided in a notional location called Chelsea County USA.  This is a deep and well thought through online simulation environment featuring characters, typed resources and a support library of plans that rivals any real county in the US. This password protected website has endless scenario play possibilities. Stop by today and browse our ever growing catalogue of scenarios and packages at



Friday, February 3, 2017

The Blue Cell Intel Vol. 4 Issue 1


         The All-Hazard Incident Complexity Analysis Tool created by The Blue Cell, LLC is the culmination and collaboration of a number of doctrines to include, but are not limited to, wildland fire complexity, the concepts of managing and prioritizing objectives (life safety, incident stabilization and property conservation) and the advanced concepts found in both Department of Homeland Security (DHS) course of MGT-315, Threat and Risk Assessment for Local Jurisdiction and the Department of Defense (DOD) doctrine of criticality, accessibility, recuperability, vulnerability, effect, and recognizability, otherwise known as C.A.R.V.E.R. This acronym is used throughout the targeting and mission planning cycle to assess mission validity and requirements.

The primary factors on this tool are ones found in the current Incident Command System training 300 level, expanding incidents, national curriculum. In unit four, nine factors that contribute to an incident becoming more complex are identified. Additional sub factors were added under the primaries. Items frequent on many types of incidents. Several sub factors for aviation resource usage, non ICS form product development and terrorism were also added.

With that said, the use of the Complexity Analysis Tool is still more art than science. The tool is influenced by individual input. The matrix weights life safety factors, heavier than incident stabilization, which in turn are weighted heavier than property conservation. The formulas are then designed to offer a suggestion or a possible solution. The red X , which moves based on percentage, moves from one category to another at the bottom of the tool and indicates the increasing and decreasing in complexity.

       These are suggestions and does not necessarily mean you need to order an entire team. This is where the analysis comes into play, leading to a conclusion and a decision.                  
       The tool encourages the current incident managers to more thoroughly examine specific deficiencies and determine whether position specific orders of a higher qualification are needed based on the line item in the matrix. In the event the form is being completed manually, five or more boxes checked would indicate the complexity increasing from the  perceived current level. The weights for each factor were intentional hidden so as to support and reinforce objectivity for the user of the tool.

        Created in 2010, this tool has been used unchanged and has been run on over 100 incidents in real time and, in some cases, after the fact. It has also been used in simulations and distributed on thousands of classroom disks by The Blue Cell, LLC and The Blue Cell Companies. The tool has been custom branded for multiple agencies at the State and Local levels and is under consideration for inclusion in the current re-write of the FEMA L-962, Planning Section Chief position specific course.

Here is a link to the tool on The Blue Cell website where it is branded under our new F.A.S.T. product line. It is free to download.